Certificate in Food and Beverage Entrepreneurship and Innovation

Certificate in Food and Beverage Entrepreneurship and Innovation

NYU's Jonathan M. Tisch Center of Hospitality

Price upon request

Course overview

In the online Certificate in Food and Beverage Entrepreneurship and Innovation, learn how to develop your own food and beverage (F&B) product or service for the marketplace, from concept to creation to consumer.

What you will learn

In the online Certificate in Food and Beverage Entrepreneurship and Innovation, learn how to develop your own food and beverage (F&B) product or service for the marketplace, from concept to creation to consumer. In the two foundational courses, fine-tune your F&B idea by becoming more knowledgeable about product creation, consumer identification, and retail. Also, become familiar with the stringent standards to which F&B products are upheld, related to recipe, packaging, and sourcing, among others. Then, choose at least two of the four electives, which will round out your specialty skills. Elective courses cover the business side of the operation; marketing and consumer experience; product packaging and protection; and distribution, markets, and retail. In the capstone, the final course for the Certificate, create a mission statement and prepare a business plan for your own personal food and beverage product or service, to present to the class. This certificate consists of two required foundation courses, two electives, and a required capstone course.

Course details

Who is the course for?

MUST BE COMPLETED WITHIN 3 years YOU'LL WALK AWAY WITH An understanding of the fundamentals of the food and beverage business ecosystem The skills to ideate and prototype food and beverage products and services A detailed product business plan you develop