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Cerrada
Digital Marketing Manager - China Market
Sobre el trabajo
Summary
- Collaborate with partner agencies to develop annual business plan for the hotel to ensure sound comprehensive strategic recommendations and ensure ROI goals are achieved for SEO, PPC, mobile and social activity.
- Work with and manage agency to ensure PPC and SEO plans strategically and efficiently fit the hotel goals and objectives.
- Drive email marketing initiatives along with Marketing Communication Manager. Responsible for setting up accounts with approved vendors, drive quarterly/annual activity calendar, generating quarterly performance reports and conducting regular database audits.
- Manage email marketing initiatives for the hotel, including working with marketing communications to develop and create content for emails, and then building the email using Hyatt’s email vendor tool
- Set overall digital and e-commerce direction to help drive room and other related revenues (i.e. F&B, spa, meetings, etc.) for the hotel
- Maintain overall hotel digital and e-commerce budget and related vendor/agency relationships (i.e. Supporting billing and invoicing needs, etc.). Collaborate with partner agencies to develop annual business plan for the hotel to ensure sound comprehensive strategic recommendations and ensure ROI goals are achieved for SEO, PPC, mobile and social activity.
- Work with and manage agency to ensure PPC and SEO plans strategically and efficiently fit the hotel goals and objectives.
- Drive email marketing initiatives along with Marketing Communication Manager. Responsible for setting up accounts with approved vendors, drive quarterly/annual activity calendar, generating quarterly performance reports and conducting regular database audits.
- Manage email marketing initiatives for the hotel, including working with marketing communications to develop and create content for emails, and then building the email using Hyatt’s email vendor tool
- Set overall digital and e-commerce direction to help drive room and other related revenues (i.e. F&B, spa, meetings, etc.) for the hotel
- Maintain overall hotel digital and e-commerce budget and related vendor/agency relationships (i.e. Supporting billing and invoicing needs, etc.).
- Chinese Nationality is preferable.
- Ideally with a university degree or diploma in Communications.
- Minimum 2 years work experience as Digital Marketing Manager or Assistant Manager.
- Good problem solving, writing, administrative and PR skills are a must.
- Excellent command of Chinese and English.
Cerrada
Digital Marketing Manager - China Market
A tiempo completo, Indefinido
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