Senior Manager, Online Retail
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Senior Manager, Online Retail

Marriott International HQ

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Senior Manager, Online Retail

À propos du poste

Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed.  We believe a great career is a journey of discovery and exploration.  So, we ask, where will your journey take you?

JOB SUMMARY:
 

The Senior Manager, Online Retail  is part of the Global Loyalty, Cards, and Enterprise Partnerships  department, which is known for taking ideas into implementation across all brands, disciplines, and continents. This role is a member of the Enterprise Partnerships team. Online Retail is responsible for selling Marriott exclusive and unique products via our ecommerce websites and third-party marketplaces.

 

The Online Retail Senior Manager is an innovative digital marketing expert who balances intuition with analytics and collaboration. The role develops and implements the strategic online retail marketing plan for multiple Marriott brands by integrating into an overall marketing strategy and identifying unique opportunities for the business. In addition, this Senior Manager helps identify, prioritize and execute on functional enhancements, and recommends internal/external partnerships with the intent of growing revenues. This position may be responsible for supervising other aspects of the website such as the advertising, content components, third party marketplace integration and optimization techniques/best practices. This position partners with a large number of internal departments within Marriott International including Global Brand and Marketing, Hotel Operations, and eCommerce.  This candidate is also responsible for working with our third-party agency to execute on retail related strategies.

 

The core focus areas for this role are:

  • Driving revenue growth for the Online Retail Business
  • Marketing, Partnerships and Promotional Planning
  • Business Reporting & Analytics
  •  

    This position will have a wide degree of creativity and understanding of all aspects of sales channel conversion including merchandising, promotions, analytics and product capabilities. The ideal candidate is detail and results-oriented, organized and committed to flawless execution.

     
     
     
    CANDIDATE PROFILE
     
    Education and Experience
     
    • 4-year degree from an accredited university in Business Administration, Marketing, Communications, or related major; 7- 10 years of experience in Online Marketing, Merchandising, eCommerce; OR related fields.
     
    Preferred
    • Advanced degree a plus (e.g. MBA).
    • Specific digital / interactive marketing training / certificates highly preferred.
    • Direct experience managing merchandising strategies in an eCommerce organization.
    • Hands-on experience in direct-to-consumer marketing communications, ideally in the retail and/or eCommerce space.
    • Experience with Tableau and databases preferred (or similar software).
     
    CORE WORK ACTIVITIES
     

    Maintaining Goals

  • Supports Marketing Efforts
    • Manages marketing initiatives and promotions including the creation of external partnerships.
    • Conducts direction and regular communication to agencies on marketing initiatives.
    • Partners with agency or internal execution teams to effectively optimize in-market campaigns.
    • Develops relationships with Marriott subject matter experts and channel leaders, agencies, media and distribution partners to cost-effectively maximize opportunities for the retail brands while ensuring high-quality on-strategy creative is delivered.
    • Develops guidelines and best practices within areas of expertise.
    • Verifies changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly.
  • Marketing, Partnerships and Promotional Planning
    • Coordinates with brand partners to align retail and brand promotional calendars.
    • Partners with external agencies to plan marketing calendars aimed at maximizing revenue.
    • Researches industry trends and emerging best practices to ensure that marketing efforts are as effective as possible.
    • Reviews other aspects of website such as the advertising, content components, third party marketplace integration and optimization techniques/best practices.
  • Business Reporting & Analytics
    • Analyzes and reports to team on website and marketing trends.
    • Creates quarterly dashboards summarizing performance for department heads.
    • Partners with external vendors to ensure that accurate data is provided in a timely manner.
    • Creates reports as needed for brand and marketing partners.
    • Submits reports in a timely manner, ensuring delivery deadlines are met.
    • Promotes the documenting of project progress accurately.
    • Provides input and assistance to other teams regarding projects.
     

    Managing Work, Projects, and Policies

    • Manages and implements work and projects as assigned.
    • Generates and provides accurate and timely results in the form of reports, presentations, etc.
    • Analyzes information and evaluates results to choose the best solution and solve problems.
    • Provides timely, accurate, and detailed status reports as requested.
     

    Demonstrating and Applying Discipline Knowledge

    • Provides expertise and support to persons inside and outside of the department.
    • Demonstrates knowledge of job-relevant issues, products, systems, and processes.
    • Keeps up-to-date on marketing strategies and tactics and applies new knowledge to job.
     

    Additional Responsibilities

    • Provides information to supervisors and co-workers by telephone, in written form, e-mail, or in person in a timely manner.
    • Demonstrates self-confidence, energy and enthusiasm.
    • Informs and/or updates leaders on relevant information in a timely manner.
    • Manages time effectively and conducts activities in an organized manner.
    • Presents ideas, expectations and information in a concise, organized manner.
    • Uses problem solving methodology for decision making and follow up.
    • Performs other reasonable duties as assigned by manager.
     

    MANAGEMENT COMPETENCIES

    Leadership
    • Adaptability – Maintains performance level under pressure or when experiencing changes or challenges in the workplace.
    • Communication – Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.
    • Problem Solving and Decision Making - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develops and evaluates alternatives and solutions, solves problems, and chooses a course of action.
    • Professional Demeanor - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.
    • Strategy Development - Develops business plans by exploring and systematically evaluating opportunities with the greatest potential for producing positive results; ensures successful preparation and execution of business plans through effective planning, organizing, and on-going evaluation processes.

    Managing Execution

    • Building and Contributing to Teams - Participates as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members.
    • Strategy Execution – Ensures successful execution across of business plans designed to maximize customer satisfaction, profitability, and market share through effective planning, organizing, and on-going evaluation processes.
    • Driving for Results - Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.
    • Planning and Organizing - Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.

    Building Relationships

    • Customer Relationships - Develops and sustains relationships based on an understanding of customer/stakeholder needs and actions consistent with the company’s service standards.
    • Coworker Relationships - Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships. 
    • Global Mindset - Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.

    Generating Talent and Organizational Capability

    • Organizational Capability - Evaluates and adapts the structure of assignments and work processes to best fit the needs and/or support the goals of an organizational unit.
    • Talent Management - Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

    Learning and Applying Professional Expertise

    • Applied Learning - Seeks and makes the most of learning opportunities to improve performance of self and/or others.
    • Business Acumen - Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.
    • Technical Acumen - Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges.
      • Project Change Management-The ability to establish and guide execution of a plan to successfully navigate a group through change, this includes appropriately communicating information to stakeholders.
      • Project Business Planning-The ability to facilitate project planning, approval and funding decisions using a defined process; this includes determining resource needs and work allocation.
      • Project Management Software-The ability to use computer software (e.g. Project, Excel, PowerPoint) to organize, coordinate and present project information.
      • Creative Expression-The ability to generate novel ideas or strategies, and to communicate them with unusual, clever, or novel methods that captivate and influence others.
      • Marketing-The ability to generate the strategy used in sales techniques, communications, and business development to positively impact customer relationships and business profitability
      • Brand Management-The ability to generate marketing strategies that create brand recognition and differentiation and ultimately have a positive impact on customer relationships and business profitability.
      • Communications and Media-Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media
      • Internet/Intranet/Extranet Design-Knowledge of web and digital fundamentals, including web and digital design principles and approaches, the impact of various technical design choices, and their impact on the user experience. 
    • Basic Competencies - Fundamental competencies required for accomplishing basic work activities.
      • Basic Computer Skills - Uses basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).
      • Mathematical Reasoning - Adds, subtracts, multiplies, or divides quickly, correctly, and in a way that allows one to solve work-related issues.
      • Oral Comprehension - Listens to and understands information and ideas presented through spoken words and sentences.
      • Reading Comprehension – Understands written sentences and paragraphs in work related documents.
      • Writing - Communicates effectively in writing as appropriate for the needs of the audience.

    Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
    Fermé

    Senior Manager, Online Retail

    Bethesda, MD, États-Unis

    Temps plein, Indéfini

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