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Trova Corsi nel Settore Alberghiero e Turistico

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Introduction to Project Management
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Learn the principles of project management and apply them in your own work and life.
Durata
1 mese
Formato
Online

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Starting a Business 5: Managing Finances
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Find out how forecasting and managing your finances can lead to a profitable and sustainable business.
Durata
14 giorni
Formato
Online

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International Entertainment and Sports Marketing
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This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
Durata
11 ore
Formato
Online

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Starting a business 2: People and Networks
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Find out how working with people and exploring networks can help you take your business to the next level.
Durata
14 giorni
Formato
Online
English pronunciation in a global world
In this course you will improve your English pronunciation skills and learn about speaking English in today's globalised world.

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Plant-based and cultivated meat
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Durata
3 ore
Formato
Online

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Introduction to Corporate Finance
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This course provides a brief introduction to the fundamentals of finance, emphasizing their application to a wide variety of real-world situations spanning personal finance, corporate decision-making, and financial intermediation. Key concepts and applications include: time value of money, risk-return tradeoff, cost of capital, interest rates, retirement savings, mortgage financing, auto leasing, capital budgeting, asset valuation, discounted cash flow (DCF) analysis, net present value, internal rate of return, hurdle rate, payback period.
Durata
7 ore
Formato
Online

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The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Luxury Management
The Hong Kong Polytechnic University's School of Hotel and Tourism Management
Learn strategies and skills for managing luxury brands within the hotel and tourism industry. You will analyze the essence of a luxury brand and learn marketing techniques and trends to better position your services. You will learn how luxury brands are created and how to properly communicate the value of your brand.
Durata
2 mesi
Formato
Online

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English pronunciation in a global world
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In this course you will improve your English pronunciation skills and learn about speaking English in today's globalised world.
Durata
1 mese
Formato
Online

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English for the workplace
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This course for learners of English helps you with the language you need to find a job and successfully function in the workplace.
Durata
1 mese
Formato
Online

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Sustainable Tourism – promoting environmental public health
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Offered by the University of Copenhagen The course introduces learners to key environmental health and natural resources management challenges associated with the rapid growth in international tourist arrivals into low-income countries.
Durata
9 ore
Formato
Online

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Financial Accounting Made Fun: Eliminating Your Fears
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Learn the language of financial accounting and how to use financial statement information to better manage and grow your business.
Durata
1 mese
Formato
Online

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Demystifying Entrepreneurship: How to Think Like an Entrepreneur
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Challenge the stereotypes around entrepreneurship. Gain new problem-solving skills and an enterprising perspective.
Durata
3 ore
Formato
Online

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Demand management: Breaking down today’s commercial silos
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"The biggest challenge facing the hospitality industry over the next 5 years is the lack of integration between the key commercial disciplines of sales, revenue, distribution and finance and the negative impact this will continue to have on delivering asset value and maximum profitability. "
Durata
14 ore
Formato
Online

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Pricing Strategy
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Pricing is one of the most important but least understood marketing decisions. Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze how firms attempt to capture value, as well as profits, in the revenues they earn. After this course, you will be able to contribute to the process of formulating pricing strategies for your own products and services, or those of your firm. This course has an additional focus on pricing dynamics and the reaction to and by competitors, taking a highly pragmatic approach and one that is directly applicable to your day-to-day professional life. Martin Boehm - IE Professor and Dean of the Business School with over 10 years experience - will guide you through four modules. We begin with the importance of pricing and how it ultimately can affect the bottom line. Then, we move on to methods to help you decide what is the optimal price for your product; and then price discrimination - should all your products follow the same pricing strategy or should you differentiate depending on the customer segment? Finally, we look at pricing psychology and how you can manipulate customers in order to drive the highest possible price for your product.
Durata
14 ore
Formato
Online
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