Social Media Manager – The Hoxton, Working From_ & SO/

We are looking for an ambitious Social Media Manager to join the Brand team at Ennismore. This is an exciting role in our growing company and will focus on managing and executing the social strategy and day to day running of the global social channels across three brands – The Hoxton, Working From_ and SO/.

Based in London and reporting to the Head of Brand & Content the role will develop and execute a creative social media plan across all central, global social media platforms, create highly engaging content and be responsible for the day-to-day community management of each channel.  With rapid international expansion in the pipeline, the role will centrally support storytelling and tactical marketing for all properties around the world, as well as global brand campaigns, collaborations and partnerships, and new hotel or co-working openings. We’ve got lots of ambition to grow our brand and appeal to new audiences in new markets, so we want someone that is inspired to join us on that journey and can bring their social media passion and prowess to the team.

What you’ll do in the role…

·        As a social media native, you’ll be almost weirdly passionate about building a creative social media plan that will increase our brand reach and positive sentiment through fun, engaging and culturally relevant content

·        It goes without saying that you’ll manage and deliver the day-to-day calendar of activity across all central social media platforms, including Instagram, Facebook, Threads, Pinterest, Tik Tok and LinkedIn aligned to the wider global marketing plans

·        We’ll need you to be on it when it comes to the community management of central channels to ensure continuous and timely positive brand engagement, keeping our followers happy

·        Have some fun exploring, testing, and learning how to use and maximise social channel features & new technologies to increase reach and engagement

·        We love data so you’ll track the performance of activity to be able to build a picture of how our organic channels support business and brand objectives and be able to make improvements where necessary

·        You’ll need to work how to generate all the content we need – whether that’s working with our local market teams to source or commission visual assets, planning your own shoots or just getting the job done yourself with your strong photography skills

·        We’re lucky to have an in-house graphic design studio so you’ll be working with them to help you bring your ideas to life and work out how you can template some social assets so you can be self-sufficient

·        Working with the Head of Brand & Content, you’ll be the person we look to for innovative and exciting ideas about how to launch our campaigns and new openings through social media channels – we not only want it to look and feel great but also help us grow our audiences, especially in new markets

·        Work with Head of PR to support and track influencer campaigns where needed

·        We want you to help us tell the story of our brands – we’ve got loads of unique brand standards that make people smile and our hotels look pretty nice too – help us support our brand positioning with social-first content ideas to bring these to life

 

What we’re looking for…

·        You understand social media inside out and can show us your experience and some examples of work you’ve done before – we’re looking for a flair for creative content that gets results

·        You like to write – copywriting social captions and digital content should come naturally and you’re confident responding to our community directly while representing the brand

·        You’re passionate about creative visual assets and have your own ability to create strong photographic content

·        You’re naturally curious and want to challenge the status quo by bringing your own ideas to the fore – we welcome innovative ideas from all areas of the business

·        You’ve got lots of experience using social-posting programs and apps that help you manage your day-to-day work

·        You’re super organised and will be able to calmly jump from brand to brand and manage competing, and sometimes conflicting, priorities

·        When required you’re happy to commission and run social specific shoots and the associated budgets

·        You’ll be a brand guardian across the central social channels making sure we balance the love given to all properties and ensuring we keep an editorial tone, even when supporting marketing campaigns

·        Experience in hospitality isn’t a must but we do want you to be genuinely interested in our industry; whether that’s a love for a delicious meal, a decent drink, a cosy bed or a travel adventure

·        Someone proactive and able to work independently but likes being sociable & collaborative too

·        A great communicator with stakeholders across a business at any level

·        You’re looking for a place where you can be you; no clones in suits here

·        You’re not precious. We leave our egos at the door and help get shit done

·        You’re up for doing things differently and trying (almost) everything once

·        You want to be part of a team that works hard, supports each other and has fun along the way

What’s in it for you…

·        25 days holiday (and bank holidays), pension and life insurance

·        A health cash plan to claim money back and get access to lots of ways to support your physical & mental wellbeing

·        Treat yourself with lots of retail & hospitality perks through our partners

·        Excellent discounts across the entire Ennismore family for you and your nearest and dearest (even after you leave!)

·        Extra time off to volunteer with one of our partner charities

·        Cycle to work scheme

·        Enhanced Family Leave

·        Join an innovative, fast-growing, international group that’s committed to not just building new hotels but building a global brand

·        The chance to challenge the norm and work in an environment that is both creative and rewarding

·        Become part of a team that’s very passionate about creating great hospitality experiences and building a portfolio of brands

·        Great discounts across the entire Ennismore family (which you get to keep even if you decide to leave us!) 

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